For over 50 years now the Nelson family has been a part of the automotive retail world. The Nelson Cars that you see thriving today started as Jim Nelson Ford in the late 1950’s. Robert “Bobby” Nelson worked with his father and brother to create a company that was based on excellent customer service and quality vehicles. Together, they took the dealer world by storm.

As a dealership group, the Nelson family continues to see growth and loyalty among their customers. We are convinced that we set ourselves apart by giving every customer the treatment they deserve. We work hard to take away the stress of car shopping and to make our customers lives a little easier in doing so. Whether you are shopping for a new Nissan, a new Mazda, or are looking for a great used car, we have what you need.

When you shop with Nelson Cars, you’ll have a car dealership experience unlike any other. If you don’t believe us then stop into one of our dealerships and“We’ll Make A Believer Out Of You!”

THE NELSON STORY

1950’s

The Nelson Cars that you see thriving today started as Jim Nelson Ford in the late 1950’s. Robert “Bobby” Nelson worked with his father and brother to create a company that was based around excellent customer service and quality vehicles. Together, they took the dealer world by storm. They successfully ran their Ford dealership together until the the late 1990’s, when they decided to sell it and try something new.

1998

The first Nelson Nissan-Mazda continued to grow and built such a customer base that it was time to expand. About ten years after the first Nelson dealership opened, they decided to expand into the Nashville, TN, area. Their second store, Nelson Mazda, was located in the Nashville suburb known as Antioch, TN and was opened in 1998.

2004

After two successful years had passed, they decided to change things up a bit by making Nelson Nissan-Mazda solely a Nissan dealership in Broken Arrow and purchased land in south Tulsa, OK, to create a separate Nelson Mazda dealership, which opened in December of 2004. This allowed them to plant their first ever “retail revolution” store, which was another way to set this dealership apart from all the other dealers in the area. This new business model made them stand out to their customers and added growth overall. As a result, they were able to make room for another Nelson dealership.

2013

They created their second “retail revolution” store, this time in Tennessee, and in July of 2013 they set up shop in Cool Springs, TN.

1989

In October of 1989, Mr. Bobby Nelson purchased his first Nissan-Mazda dealership, Pemberton Nissan-Mazda. From there, he worked hard to create a dealership that was determined to offer their customers satisfaction in every area of their business. By offering their customers incredible Mazda and Nissan vehicles, with honesty as a key component in their game plan, the Nelson Nissan-Mazda name began to grow. They used the slogan “We’ll Make A Believer Out Of You” to show customers that they meant what they promised.

2002

It only took four years after their second store had opened to see that what they were offering to their customers made them stand out among their competitors and it was time to expand again. In the year 2002 the Nelson group added their Nashville store totaling three dealerships under the Nelson name.

2007 - 2013

Nelson realized there was a need in the marketplace for buyers who had fallen on hard times that negatively affected their credit score. In Nov. of 2007, they founded Car Country in Bixby, OK. They quickly expanded with locations in Broken Arrow (Dec. 2007) and Sapulpa (June 2008). After continued success, they expanded further into Bartlesville (June 2010) and Claremore (April 2013). The goal of Car Country is to assist in building an individual’s credit through short term loans that will give them the credit boost they need to purchase a new car in the future.

2017

Nelson Automotive Group acquired their newest store in Norman, OK.

Mr. Robert Nelson

MR. ROBERT D. NELSON

Principal & Founder

Nelson Automotive Group


Born and raised in Tulsa, Robert Nelson is the Founder and President of the Nelson Auto Group, comprised of five new car dealerships. Mr. Nelson has been in the automotive industry since 1975, and has expanded his automotive legacy into two states. The Nelson Auto Group, under the direction of Mr. Nelson, operates in Oklahoma and Tennessee. The five locations are: Nelson Mazda in Tulsa, Oklahoma, Nelson Nissan in Broken Arrow, Oklahoma, Nelson Mazda Norman, Oklahoma, Nelson Mazda in Antioch, Tennessee, and Nelson Mazda in Franklin, Tennessee.

Mr. Nelson intentionally leads his organization with integrity and character, and inspires everyone else to operate with the same high standards. The company’s slogan, “We’ll make a believer out of you” emphasizes Mr. Nelson’s life and business mission. Mr. Nelson is passionate about providing a culture of service and appreciation for his employees. By creating an atmosphere where his employees thrive, Mr. Nelson knows that his customers will experience the Nelson Difference, every day.

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